Cleethorpes Town join Hyundai Grassroots Football Programme

Lincolnshire FA affiliated Cleethorpes Town FC has partnered with Read Hyundai and will benefit from the new Hyundai FC programme.

Hyundai Motor UK, the global automotive partner of Chelsea FC, has teamed up with the club and Hyundai dealerships across the UK to launch Hyundai FC; a nationwide grassroots football programme for eleven junior teams. 
Cleethorpes Town FC, in partnership with local Hyundai dealership Read Hyundai, will participate in the project that will offer them unique football experiences throughout their season. The team will receive top-level coaching sessions from Chelsea FC UEFA qualified Foundation coaches, brand new playing and training kit and Chelsea FC benefits to inspire the next generation of aspiring footballers.

The eleven teams, made up of boys and girls aged from Under-8s to Under-16s, along with their coaches and families, were invited to Stamford Bridge last week to launch the programme. 

After a behind-the-scenes stadium tour, the teams took part in skills sessions run by Chelsea FC coaches on the famous pitch before each club was presented with bespoke training plans to help their team develop over the upcoming months. 

On their visit to West London, the players, along with their parents and the local Hyundai dealers, were also treated to a meet and greet with the Blues’ legend and FA Cup winner, Gus Poyet, and Chelsea FC’s beloved mascots, Stamford and Bridget. 

Throughout 2019, each of the eleven teams will be visited by Chelsea FC Foundation coaches to implement their training programmes as well as each Hyundai FC club coach having the chance to visit the Blues’ training base in Cobham to participate in a hands-on coaching experience with Chelsea Academy coaches and teams.  

The programme is part of For The Fans – Hyundai’s commitment to football in the UK and support of fans at all levels of the game – from the grassroots players, coaches and parents at the eleven Hyundai FC clubs to the elite-level through the sponsorship of Chelsea FC. 

Jason Sainty, Marketing Manager at Read Hyundai, commented: “Hyundai FC has been a great way of bringing huge benefits to the local club with the help of Hyundai and Chelsea. Through the scheme we’ve been able to give them opportunities they wouldn’t dream of, so it’s great to be able to be a part of that.”

Cleethorpes Town FC coach, Lottie, said: “Myself and the girls, plus all of their parents, are just so excited to be a part of Hyundai FC. We absolutely loved the launch day at Stamford Bridge, and to the girls running around the pitch with all the boys too, it made me proud to be their coach. I hope through the programme we can inspire them to carry on trying to become a professional one day.”

As part of For the Fans, Hyundai has already celebrated and rewarded fans that have gone the extra mile to follow the Blues and surprised fans with Chelsea match tickets and merchandise and will continue to support fans during this summer’s FIFA Women’s World Cup with ticket giveaways, travel and exclusive player content.